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Tourist Companies Use Global Warming to Attract Customers

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Travel Articles >> Ecotourism

For the last ten years, tourist business have grown by 4.3% all over the world and suffered no significant declines. The total income from tourism makes up seven trillion dollars, that is, 10.7% of the global income. Ayako Edzaki from the International Society of Ecological Tourism predicts that growth of incomes in the field of ‘ecological tourism' shall be three times bigger than general growth in the field of tourism.

According to the specialists, growth of tourism shall soon slow down and give place to a crisis, especially sensible for 231 million of workers directly or indirectly engaged in the field of tourism. In connection with such fears, all advertising means are suitable. Tierramerica reports that even the end of the world can by presented as a reason for a journey.

The initial intent of companies engaged in “ecological tourism” was simple: to show tourists vanishing species and landscapes and thus earn money, and after that – to make tourists contribute to salvation of these animals, plants and landscapes.

However, the reality is quite the opposite: mass tourism is one of the risk factors for the unique natural areas. The more “promoted” a “vanishing species” gets, the bigger demand for this species is, since the “skin of the last tiger” is a bigger rarity than the “skin of a last but one tiger”. As soon as scientists publics the information about any vanishing species, proposals to sell the rare specimen to collectors appear in the Internet.

However, there is a good news too: six out of ten customers of the company “Quark Expedition”, specializing in journeys to Arctica and Antarctica, claim that they would like to contribute to fighting against the global warming.

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Article Submitted On: January 23, 2008